Careers in New Media and Podcasting

After many years of talking about marketing, learning about marketing and consuming marketing. I feel confident in saying that “Marketing”, with a big M, is dead. The term carries so much baggage — so much angst and, in some ways, so much hatred, that it is worse than useless as a definition. Marketing’s meaning is [...]

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I am so amazed it has taken this long for something like this to occur. I figured back in 2004 that podcasting would break open the media industry and provide a lot more alternatives to traditional, but media, programming. As they say, though, it can take a long time to turn a battleship. It is [...]

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I did a short interview via Skype video today with Tracy Pattin of Sizzlecaster.com. Tracy is starting this new show and business to help with “Turning your Passion into your Personal Brand.” We talk about the how and way of moving forward with your own personal branding. You can find Tracy’s complete blog post at [...]

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