(Note: This post is intended for those who host their own WordPress installations, not those who use WordPress.com)
I have a regular monthly meetup with a couple other new media minded friends and today an interesting topic arose. All of use use WordPress to host one or more of our blogs. During the conversation we fell upon the topic of WordPress Database backups. If you use WordPress, it is imperative that back up this database regularly as it contains all your blog content.
Unlike a typical web site made from static HTML pages, WordPress stores all of its content in an SQL database. If you are new to WordPress, or your blog was set up by your web designer, you might not even realize this. This is where a lot of people run into trouble. Typically, it isn’t very easy to back up this database, even though it is critical. Most explanations talk about logging into the database using phpMyAdmin and performing a manual series of steps. This is clearly beyond the abilities of many bloggers, who just want to write their blog, not become a sysadmin, as well.
That said, there is an easy way to backup your WordPress Database and store it away for safekeeping — automatically. WordPress Database Backup is a great plugin that works automatically and will even email you your database so it can be backed up with your normal PC files. In my case, I setup a seperate Gmail address that collects and stores these backups in case I ever need them.
While the WordPress database is extremely important, you will also want to back up all the WordPress files in your blog directory using standard FTP tools. These contains all the source code, theme files, plugins and more that allow your blog to operate in conjunction with the database.
Backup your WordPress database today and regularly. If you don’t know how to do it, contact your web designer or web host and have them assist you. You don’t want to lose your blog to a preventable error.
For the 3rd year in a row, I will be speaking at PodCampAZ, (November 14 & 15, 2009) which I consider to be the premiere New Media event for the Southwest. Even better, it’s FREE!
I will presenting on 2 topics this year:
My Podcasting Workflow – Audio and Video – A Real World Example
Need some help getting your podcast started. Join veteran podcaster Douglas E. Welch as he takes you through his audio and video podcast process, including discussion on recording, editing, hosting, RSS and more. This is a “Real World Example” showing you the process Douglas has developed over years of podcasting and offering you lessons learned in the trenches.
Stay in control of your RSS feed
In order to maintain complete control over your podcast you need to guard access to your RSS feeds religiously. While services such as Feedburner and others can greatly enhance your podcasting RSS feeds, you need to take some basic steps to maintain control in case your RSS service disappears or tries to control your RSS feed. Learn how web site re-directs, WordPress press plugins and more can help you maintain control over your RSS feeds and keep your podcast in your hands.
As you can see, I am concentrating on some of the nuts and bolts aspects of getting your podcast going. After doing this for 5 years, I understand how fun, important, enlightening, podcasting can be and I want to share that power with everyone.
About PodCampAZ…
It’s that time of year again – PodCamp AZ is coming to the University of Advancing Technology November 14th and 15th! PodCampAZ is a FREE networking media unconference, dedicated to blogging, video blogging, podcasting, social networking, and all other relevant media. At the heart of the unconference is the opportunity to have a conversation at large with those innovators which have created a successful blend of relevant media and put it to work for them. Speakers will address emerging trends and best practices on everything from print and radio to mobile, interactive web, and in real life information exchange. During PodCamp sessions, attendees are free to drop in, listen and learn about what is relevant to their needs, and if they choose to, move on to other sessions. You can also become an interactive part of the experience by sharing your knowledge as a speaker or stimulating ideas and asking questions as an active attendee.
If you are an established or aspiring blogger, podcaster, video blogger, or social media advocote and want to meet hundreds of people with the same interests, head over to podcampaz.org to get more information about this exciting event. And above all else, register to attend PodCamp AZ!
I received an interesting call from a friend yesterday that is leading me down an interesting New Media road.
Our friend is also a teacher at my son’s school, so when her son was preliminarily diagnosed with the H1N1 flu virus, there was a bit of concern. She showed no symptoms herself, but the school administration was concerned with her being in the classroom while she could potentially be carrying the virus. That said, losing her time and skills, when she was not herself sick, pushed them to try something a little different. That fact is, what they asked me to implement has been possible for years, but this particular situation was enough to push them into action. This is probably a familiar situation to anyone who is an new media consultant. People have to come to the decision to investigate New Media on their own. It is nearly impossible to push them into it.
In the classroom
The software and hardware we are using is nothing special and many other systems could be substituted for what I am about to describe. First, all of our classrooms are outfitted with Smart Technologies interactive whiteboards. These are projector based systems where a computer screen can be projected and also “drawn on” electronically. Since these screens can project anything on the host PC, it was a simple affair to load Skype (http://skype.com), create a user id and login. In our specific case, a microphone for their desktop PC was located and tested. The built-in mic on a laptop or a USB headset would also have worked. We are going to try and bring in a simple webcam to allow the remote teacher to see the classroom, but even one-way video would work for now. (An assistant will monitor the classroom locally and act as an intermediary between the students and the remote teacher A webcam, though, would allow the remote teacher to interact more closely with the students — watching for hands raised and confused looks)
In the “studio”
The remote end of the connection, set up in my home office for this first run, includes a standard Windows laptop or Mac Mini desktop computer. On the laptop, we can use the built-in webcam for video or connect my Digital8 camcorder to either computer to use as a more functional camera. A camcorder is a bit better as it has better quality optics and also allows for zooming in on materials and demonstrations. This would also allow you to record a high quality video of the presentation as it happens for later use.
For the audio portion, I am equipped with both lavaliere mics, like you see on television news shows and a shotgun microphone, like those used to record on location for television and film. You don’t need any of these, of course. You can use the audio coming from the camcorder or web cam, the microphone built into your laptop or a USB headset.
Blackboard/Whiteboard/Notepad
Most presenters typically want some way of writing or drawing information for their students and, in some ways, this becomes even more important for remote teachers. I have several solutions ready for this.
1. Flip chart and stand
I happen to have flip chart pads, stand and markers which I use for my own presentations, so we could simply set up one of these and point the camera at the pad. These are available at any office supply store. If you were teaching from an actual classroom, you could also just use the blackboard or whiteboard provided there.
2. Computer applications
On my Windows laptop computer, I have the program ManyCam which not only allows me to select a webcam or video camera, but also allows me to display whatever is on my computer screen. In this way, a teach could use a word processing program to type out whatever she wanted to present to her students, including pre-designed pages, Powerpoint presentations or anything else they might wish. CamTwist is a similar program for the Macintosh. Both are free.
To take it a step farther, I have a small Wacom drawing tablet and pen connected to this computer. This allows me to load any graphics or drawing program and use the computer screen as a virtual whiteboard.
Again, you can make this as simple or complex as you wish within the bounds of the technology you have. In our case, I think I am going to start out with the flip chart and maybe use the other technology if we think it might help.
Further information
We are supposed to conduct our first sessions this Wednesday, so I will right up another report to let you know how it went — the good, the bad and the ugly.
As you might imagine, this same setup could be used to bring in virtual guest speakers for your class, group or event. I am amazed how few people take advantage of this technology and the access it gives to experts across the country and the world. It matters little where you teach or live these days. You can still bring amazing people to talk to your class or even set up virtual “sister classrooms” all over the world. Imagine helping your students learn with another classroom in the UK, Australia, Europe, Africa, — wherever.
If you would like to know more about using New Media tools like these, leave a comment on thie blog post or post your questions to the New Media Interchange Community site. Finally, I am also available to come to your school, business or group (perhaps remotely) and show how New Media can be used to further education in all its forms.
In my neck of the woods, Mick Galuski is doing all kinds of little things to try out social media. He’s a comic shop owner. Every Wednesday, I get a direct message or a twitpic showing me the week’s comics that I’m really going to want to pick up. Awesome, personalized service!
I write quite often from the perspective of larger company social media and business communications. That’s because most of my clients are large companies. However, these social tools allow a small business owner a lot in the way of advantages, and I want to put together a little map of steps I might take if I were running a small business and wanted more sales.
This is the first post in a new on-going series highlighting the blogs I read on a regular basis, using Google Reader. I have found over the last several years that I no longer read rint magazines very often. Most of my “magazin reading” is now done using Google Reader and a large collection of blog and websites I subscribe to there. Each edition of What I’m (e)Reading… will highlight one of my favorite blogs. Check it out and subscribe if it is interesting to you.
My friend, Tracy, does this great blog on the voice over industry. I have often thought about doing voice over work, but the industry is highly professional and difficult to break into. Listening to Tracy’s interviews with voice over artists has helped me develop a new understanding of the industry, though.
I will be presenting at Social Media Marketing Workshop:Generating Revenue from Social Media being held September 12, 2009 at Blankspaces here in Los Angeles. My topic will be Twitter, but there are several other speakers and topics on the agenda for the day.
With the US in a recession most companies are indiscriminately slashing budgets of their marketing and sales generating programs. Despite slow spending, some business owners are using the social Web to find new ways to be tap into social media and find new revenue generating opportunities. Whether you are a tech company, consumer product, entrepreneur, service provider, or major brand, you need to know how to use social media to get ahead of your competition.
We bring savvy experts to demonstrate how to use social media networks for new business development, retain customers, and drive sales. Use the economic crisis to position yourself to develop low cost marketing and sales strategies to dominate your market share.
When consulting on New Media, one of the first questions I ask everyone is “who is visiting your site and why?” Nine times out of ten, they have absolutely no idea? I am a firm believer that you can’t begin to develop your web site, podcast or anything else until you have some basic understanding of this question. Even worse, today it is easier (and cheaper) than ever to find and track this information than ever before.
So, in an effort to get you all started on the right track, below are a number of services that can help you get a handle on your visitors and give you the information you need to move forward with site updates and new projects.
Your ISP (Internet Service Provider)
Most ISPs provide some sort of web analytics as part of your basic web hosting package. In my own case, GoDaddy provides some summary statistics, but I also pay a bit more each month to have more detailed reports and access to the raw log files which show each and every access to my site. This allows me to develop podcasting statistics on the number of downloads for each new episode.
If your ISP doesn’t provide you statistical reports, or they aren’t detailed enough for your needs, you can try out a 3rd party services, such as Google Analytics. Ananlytics is yet another free service provided by Google. It can provide extremely detailed reports on almost every aspect of your web site and it ties in directly with Google’s Adsense advertising system, so you can do an amazing amount of data correlation to help improve your earnings.
One issue with using a 3rd party service is that you need to place a small snippet of HTML code on each page you want to track. This can be a problem on sites with large numbers of static HTML pages, although adding this code to a blog is much easier, as you only need to add it to the base template that is used for all the blog pages and it will appear on every page of the blog.
One final site to highlight is in beta testing, but is still very useful, Woopra. Woopra provides much of the same statistics as Google Analytics and others, but adds in realtime reporting of stats. You can watch your web site and see how visitors ebb and flow over the course of the day, monitor and receive notifications of particular actions or visits to particular pages of your site. I have been using this recently to monitor visitors to the pages for my new JumpStart Sessions, especially after I post links to my Twitter feed or send out emails with links to the new classes.
If you aren’t using one of these tools, get started today. You can’t make informed decisions about your web site or your web-supported business if you don’t know what is happening on a daily basis.
With every voice over job, there are new experiences and occasionally great stories. We want to hear from you! Then YOU get to vote on the best story. Best story gets an iPod Touch. Second place gets a $25 Starbucks gift card.
NOTE! You do NOT have to name names!
PLUS! WINNER AND THEIR STORY WILL BE FEATURED IN OUR BLOG.
HERE’S THE QUESTION:
What has been your WORST voice over job? Describe it in 500 words or LESS.
SUBMISSION DEADLINE: Friday August 14th, 2009. SUBMIT IN THE COMMENTS SECTION OF THIS BLOG POST.
Jumpstart your New Media Knowledge with
The Jumpstart Sessions!
with Douglas E. Welch
uStream Jumpstart: Learn how to broadcast your shows, meetings and events via the Internet
Los Angeles – Saturday, September 19, 2009 – 1-3pm PDT
at Blankspaces
5405 Wilshire Blvd, Los Angeles, CA 90036
Online – Saturday, September 26, 2009 – 1-3pm PDT Sign Up Today! $100 – 2 hour session http://welchwrite.com/jumpstart/
818-804-5049
Registration closes September 5, 2009
Join technology expert, Douglas E. Welch for a focused 2 hour session where he will take you step-by-step through the basics of online video streaming using uStream.tv. He’ll demonstrate the computers, cameras, microphones and online services available so that by the end of this Jumpstart Session, you will be ready to start streamingyour music, events and information out to the world.
In most cases, you already have the equipment you need to stream, you only need the knowledge to get started. Jumpstart Sessions blaze a trail through the confusion and take you to the point where you can strike out on your own.
Stop thinking about New Media and start doing it!
Instructor, Douglas E. Welch
Douglas E. Welch is a 25 year veteran of computer consulting and training. He specializes in making complex topics clear and moving his clients from merely thinking about projects to actually doing them. Technology is amazing and Douglas believes that nearly anyone can benefit from its use.
Douglas also writes several blogs and hosts the podcast, Career Opportunities: Helping to Build the Career You Deserve, now in its 5th year. Douglas is an instructor at UCLA Extension, where he teaches “New Media and Podcasting for Writers”and he is the founder of New Media Interchange (http://newmediainterchange.com), a free group dedicated to bringing the power of New Media to everyone.
No budget for developing a comprehensive Web strategy to engage your customers? Try this trio of simple and quick innovations courtesy of Alexandra Samuel
By Alexandra Samuel
If you’ve got an experienced social media team, a solid budget and an appetite for innovation, you can create an original online presence that engages your customers or supporters in an entirely new kind of online experience.
But many organizations lack the time, budget or experience to start from scratch. That doesn’t limit your social media options to a generic corporate news blog or a standard-issue Facebook page. Here are three great options for robust social media presences that let you manage cost and risk by building on existing tools and established best practices.
This new product from Samson seems an odd duck. It looks like a Flip video grafted onto a Zoom H2 recorder. While that is certain to up the audio quality, the standard 640 x 480 video falls short of the Flip HD. I will be more interested to see the next revision of this device.
Our Battlemodo showed that while cheap pocket camcorder video quality has come a long way, audio quality is usually abysmal. The Zoom Q3 aims to change that with TWO directional microphones that can be focused much like a lens zooms.
SBHosting.com posted an interview I did last week talking about the uses and differences between WordPress.com‘s hosted blogs and the WordPress software available from WordPress.org.
On this episode I talk with Douglas Welch about the differences between WordPress.com and WordPress.org and when you might want to use WordPress.org vs WordPress.com. WordPress.com is hosted and managed by automattic (the company behing wordpress). If you choose WordPress.com you don’t install or control the software. WordPress.org is the home of the open source wordpress software. […]
Recorded live at the Writers Guild of America, West on May 27, 2009. Speakers included Elisabeth Flack of the WGA, Rosanne Welch, Douglas Welch and Michael Lawshe. For more information on New Media, visit http://newmediainterchange.com
Recorded live at the Writers Guild of America, West on May 27, 2009. Speakers included Elisabeth Flack of the WGA, Rosanne Welch, Douglas Welch and Michael Lawshe. For more information on New Media, visit http://newmediainterchange.com
Recorded live at the Writers Guild of America, West on May 27, 2009. Speakers included Elisabeth Flack of the WGA, Rosanne Welch, Douglas Welch and Michael Lawshe. For more information on New Media, visit http://newmediainterchange.com
This presentation was given as a webinar for the eLearning Guild as part of its E-Learning 2.0 and Beyond – Practical Real-World Solutions Using New Technology Approaches series. (Length: 1 hour 14 minutes))
* Introduction
o Question – How many of you update your web site daily? weekly? monthly?
+ Most people find it too difficult
* What?
o A web site like all the others
o Blogging provides easy methods of updating your web site
+ Latest information
+ Automatic archives
+ Attractive to search engines
+ Concentrate on putting up new content, not fiddling with design
+ Can be easy and free or complicated and not free
* Why?
o Visibility
+ Telling people what you do and how well you do it
+ Getting your message to those who truly want to hear it
+ Traditional advertising less and less effect or wrong tool for some companies or professions.
+ Give people an opportunity to “stumble upon” your work
+ Provides “A Place for your stuff”, as George Carlin said
# A place to refer people for more info
# An online brochure or business card
# A home base to direct people to when placing content on other sites
* YouTube, Facebook, etc
+ Easy release of all sorts of content – text, photos, audio, video and even live video streams
o NOT more work
+ Make it easier to capture and present information/content
# You are already creating it every day
# Just need to capture it
+ Should be part or whole of every web site
# In some cases, it IS the web site
* IslandFox.org
* How?
o Buy a domain name, if you don’t already have one
o Free blogging services
+ WordPress.com, Blogger.com, Vox.com, and many more
+ Doesn’t even require a web site, but you should probably have one anyway
+ Use re-direct to point from existing web site
o Free Self-hosted
+ Use in combination with your existing web site
* Questions?