This post echoes a lot of what I have been telling my own friends and clients over the last several months. Chris also breaks down 2 case studies for specific situations (Independent Musician and Software Company) in the article, giving you a framework to put his thoughts into action.
Yesterday, I gave you my social media toolkit (and if you’re extra clever, click that link to read the comments section, because folks made some great additions to the primary post). Jeff Pulver asked you about about social media strategies. Here are a few ways to put this together and consider a strategy around your use of social media and networks. (Note: there are TONS of ways to consider there, so these are just examples).