Careers in New Media and Podcasting

Helping to Build New Careers in New Media

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Entries Tagged as 'Promotion'

New Media Interchange is growing! Join Us!

April 25th, 2008 · 2 Comments

Just a note to say that New Media Interchange is growing every day and we would love to have you. My main goal is to bring folks from traditional media and new media together so we can all benefit. I think that we each have information and skills that others can use. You can become [...]

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Tags: Events · New Media · News · Podcasting · Promotion

Perfect Example: The Splendid Table’s How to Eat Supper

April 3rd, 2008 · No Comments

I have been talking for a while about how podcasting can help to promote sales of books and it seems some authors are starting to get on the podcast bus. I love The Splendid Table with Lynne Rossetto Kasper, but I found I was rarely around a radio when it aired. As podcasting started, I [...]

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Tags: Books · Opinion · Podcasting · PR · Promotion · Tips

Why Podcast? Example 01: Book Signings

March 8th, 2008 · 2 Comments

Last Wednesday night, I went to a friend’s book reading at the Barnes and Noble nearby in Encino. Unlike a typical attendee, though, I made a point of talking to our friend and asking if he had thought about recording, and then podcasting, his reading. In fact, he had not, but quickly thought it would [...]

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Tags: Books · Opinion · Podcasting · PR · Promotion

Douglas speaks at OC Podcasters – Wed, December 12 @ 630 PM

December 7th, 2007 · No Comments

Come on down to Aliso Viejo and hear me speak on “Podcasting: What’s Next!…and What Needs to be Next!“. Orange County Podcasters December Meetup When: Wednesday, December 12 at 6:30PM Where: Corpus Christi of Aliso Viejo 27231 Aliso Viejo Pkwy Aliso Viejo CA 92656 You can find complete information on the OC Podcasters web site. [...]

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Tags: News · Podcasting · PR · Promotion

Audio: An Interview with Evo Terra, Co-Founder of Podiobooks.com

November 7th, 2007 · No Comments

Podcast: Play in new window | Download | Embed During PodCampAZ on November 3, 2007, I had an opportunity to sit down with Evo Terra and discuss Podiobooks.com, an online, self-publishing, audio book service. Listen to this interview [Audio clip: view full post to listen] Books by Evo Terra Technorati Tags: arizona, audio, book, books, [...]

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Tags: Audio · Podcast · Podcasting · Promotion

New Media: Why wouldn’t you…?

October 3rd, 2007 · 1 Comment

As I was walking around last week’s Podcast and New Media Expo, one phrase kept coming to me again and again, no matter who I talked with…Why wouldn’t you? If you could get your message to thousands of people, instead of 10 or 20, why wouldn’t you? If you could have your own television or [...]

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Tags: Opinion · Podcasting · PR · Promotion

Today: UCLA Extension Writer’s Faire – Sept 9

September 9th, 2007 · No Comments

Note: Rosanne and I are speaking at this event. — Douglas UCLA Extension Writers Faire Date: September 9, 2007 Time: 11:00 AM – 3:00 PM Location: Writers Faire: UCLA Campus; Young Hall Courtyard Address: 405 Hilgard Avenue , Los Angeles, CA , 90095 Cross Streets: Hilgard / Westholme Phone: (310) 825-9415 Admission: This festive event [...]

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Tags: Events · News · Podcasting · PR · Promotion

How to grow your own best customers via podcasting

September 6th, 2007 · No Comments

As I have said in the past, everyone has something to say, and nearly every company has a reason to be podcasting and engaging in other new media. Whether large or small, every business is looking for new business, more business, better business. Even more important, you want to find great clients and customers who [...]

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Tags: New Media · Opinion · Podcasting · PR · Promotion · Tips

Excellent Post: A Basic Social Media Strategy by Chris Brogan

September 4th, 2007 · No Comments

This post echoes a lot of what I have been telling my own friends and clients over the last several months. Chris also breaks down 2 case studies for specific situations (Independent Musician and Software Company) in the article, giving you a framework to put his thoughts into action. A Basic Social Media Strategy Yesterday, [...]

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Tags: New Media · News · Opinion · Podcasting · PR · Promotion · Tips

New Media Can Turn Annual Events into Year Round Promotions

August 28th, 2007 · No Comments

Podcast: Play in new window | Download | Embed Listen to this podcast Play: [Audio clip: view full post to listen] Lately I have been talking to many non-profit charities about how they might use podcasting, new media and social networking to boost the impact of promotions and community outreach and, eventually, fundraising. Many of [...]

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Tags: New Media · Opinion · Podcasting · PR · Promotion · Tips

You’ve got to give (new media) to get (money)

August 20th, 2007 · No Comments

Any reader here knows that I do all I can to get those around me engaged in the new media world, whether that is through podcasting, web sites, YouTube and other online video, it doesn’t matter. I just want them to get engaged. I do this because I hate to see wasted talent — something [...]

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Tags: New Media · Opinion · Podcasting · PR · Promotion · Tips

Podcasts on hold? – Why not?

August 15th, 2007 · No Comments

As mentioned previously in Careers in Podcasting, I recently started producing Mortgages Made Simple for my friend, Rick Gundzik. When thinking of ways to promote the podcasts, I stumbled upon the idea of using past podcasts instead of the typical “music on hold” for Rick’s office. I am sure others have had this idea, but [...]

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Tags: PR · Promotion · Tips