Subscribe to our mailing list

* indicates required
Email Format
Close

On Thia Day On My Word...


2018 - View of Otago Harbor, Dunedin, New Zealand via Instagram
2017 - On YouTube: Make a PVC Light Stand for Under $5
2017 - Do It 2017!: #4 Discovering what you want to create and following where it leads you
2017 - On YouTube: Wood Cut Handprint Art
2017 - On YouTube: Weekend Project: The Pix-E GIF Camera
2017 - It’s Spring Every Day with these “Cherry Blossoms (Sakura) さくら” Tops, Scarves, Totes and iPhone cases
2017 - Pelican on the lake
2017 - Sycamore, Sepulveda Basin Wildlife Reserve
2016 - Bird of Paradise (Strelitzia) #flowers #plants #garden #nature #outdoors via Instagram [Photo]
2016 - Honeysuckle #flowers #plants #garden #honeysuckle #sanfernandovalley #california #losangeles #nature #outdoors via Instagram [Photo]



Home > Books > Books on Hold: To Sell Is Human: The Surprising Truth About Moving Others

Books on Hold: To Sell Is Human: The Surprising Truth About Moving Others

February 2nd, 2013

Books on Hold is a blog series dedicated to books I have seen in passing and requested from my local library. See more in the series at the end of this blog post. — Douglas

I work on “moving people” everyday. Whether I am moving someone from ignorance to knowledge, work to career, food to cuisine, or old media to new media everything depends on helping others move to a new place in their lives. I guess I have always understood this as “selling” even if I didn’t call it that. In this Daniel Pink offers some deeper insight into the what it means to “sell” and addresses some age-old myths about selling.

To Sell Is Human: The Surprising Truth About Moving Others

From Amazon.com…

According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase.

 

But dig deeper and a startling truth emerges:

 

Yes, one in nine Americans works in sales. But so do the other eight.

 

Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now.

 

To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it’s no longer “Always Be Closing”), explains why extraverts don’t make the best salespeople, and shows how giving people an “off-ramp” for their actions can matter more than actually changing their minds.

 

Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another’s perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book–one that will change how you see the world and transform what you do at work, at school, and at home.”

Previously in Books on Hold:

Categories: Books Tags:
  1. No comments yet.
Comments are closed.