Blogging as an Effective Fundraising Strategy?

It seems to me that anything that keeps you in close contact with your potential donors is a good thing. Could blogging add a new dimension to your fundraising?

onPhilanthropy - Blogging as an Effective Fundraising Strategy Blogging as an Effective Fundraising Strategy
By: Jenn Thompson, 04/08/05


CNN is blogging.  Dave Barry is blogging.  Yankee fans are blogging, as are roughly 8 million other Americans. Blogs, journals posted on the web, are quickly becoming the new “it” of the internet. But do blogs have a role in an effective fundraising strategy, or are they still too new for the nonprofit sector?