New Media 101: Basic New Media Gear from “New Media Question Time”

May 15, 2014 by Douglas E. Welch

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Part of the New Media 101/Blogging 101 series…

A quick clip from this 30 minute presentation — New Media Question Time for UCLA Voiceover Class.

Transcript:

Honestly, the technology side of podcasting has benefitted greatly from the simplification and lower cost of technology these days. What used to cost people tens, if not hundreds of thousands of dollars to do — simply recording a video like this or recording a radio show or something like that — has been reduced to, basically, pennies. In most cases, the computer you have already has 99% of the equipment you need to record your first podcast — to do your first video. All you need to do is learn how to use the devices that are already there. You can use your webcam. You can use the built-in microphone. It won’t be perfect, but it will certainly be adequate to get your started. Now, one of the first things I recommend for people — especially voiceover people — people who are working in the audio realm — is a nice condenser microphone. This is one type of condenser microphone. This is a Blue Snowball. The great thing about this is that something like this didn’t exist until just 5, 6, 7 years ago maybe. This is a microphone — a nice, studio quality, condenser microphone, that actually plugs in to your USB port on your computer. It doesn’t require a mixing board. It doesn’t require something called “phantom power” which you may run into down the road, if you are dealing with audio podcasts and microphones. It doesn’t require any of the stuff that used to be required for recording great audio of your voice. it just simply — using a standard USB printer cable — it plugs into the back of the microphone and that plugs into the USB port on your computer. You bring up a program — there’s free program I recommend called “Audacity” which I will put a link the video description of this video. You can get it free from the Internet ta Audacity.SourceForge.net. That is for Windows or Mac and Linux if you are a Unix user. Garageband, which is what I use, comes with every Macintosh produced these days. You can also use Garageband as a purchased item — actually now I think its free — on your iPad or iPhone. There are free and premium programs download to your mobile device and actually record right into them, as well. You will be surprised the quality you can get out of your iPhone, iPad, or if you step up to a nice USB condenser microphone like the Blue. Blue also has a series of other products. They have another one called the Yeti, which looks more like a standard, kind of, desktop microphone like you might see on Jay Leno’s desk or Jimmy Fallon’s desk when he is doing the Tonight Show. They also have another one called, I think, the Nessie. It is kind of a gooseneck-style microphone and it actually has some built-in digital effects that you can apply like echo, voice enhancement and other things.”

Previously on New Media 101/Blogging 101:

More information on Douglas E. Welch and Careers in New Media:

New Media 101: Small business should teach their customers

May 8, 2014 by Douglas E. Welch

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Part of the New Media 101/Blogging 101 series…

A quick tip from this 53 minute presentation — Blogging and Content Creation at the San Fernando Valley WordPress Group.

Watch the entire presentation

Transcript:

Another thing I do with small business owners, is I got to them and the first question they have “Well, what do I have to blog about? I don’t have anything to blog about.” Well, first of all, if your business is that dull you’ve got problems far beyond blogging and everything else. Ok? The fact is we all have something to share with our customers in our business and that how to work with us. I was talking to the owner of small advertising firm in Columbia, Missouri a couple years ago and it occurred to me the first thing you need to be blogging about, podcasting about is how to work with you. Why do you need and ad agency, if you are a dry cleaner in Columbia, Missouri? How do you work with an ad agency to get you newspaper ads, television ads, radio ads? Why do you need those things? You can educate your client base in how to work with you. That, very similar to behind the scenes information, is very, very important to those people. because suddenly they go “ooohhh”, that’s why I need this person. Then, at the point where they’re ready to pull the trigger and write that check for those services, who is the first person in their mind? You are. Because you have taught them what they need to know. So when they’re ready to buy, you’re right there and they go, Oh, I’m going to call Doug.”

Previously on New Media 101/Blogging 101:

More information on Douglas E. Welch and Careers in New Media:

New Media 101: Have something interesting to say from “New Media Question Time”

May 1, 2014 by Douglas E. Welch

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Part of the New Media 101 series…

A quick clip from this 30 minute presentation — New Media Question Time for UCLA Voiceover Class.

Watch the entire presentation

Transcript:

Well, first and foremost, you have to have something interesting to say. People want to hear what you have to say. They want to hear what you are an expert on — what knowledge you have that they need. You need to be able to talk clearly and to be able to put together ideas in proper sentences and present them to your audience. People will forgive a lot. They’ll forgive ums and ahs and stuttering and other things if the content is really, really good. If the content isn’t good, though, they won’t sit around to watch your podcast or listen to your podcast for very long.

Previously on New Media 101/Blogging 101:

More information on Douglas E. Welch and Careers in New Media:

New Media 101: Provide Behind the Scenes Information from “Blogging and Content Creation”

April 24, 2014 by Douglas E. Welch

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Part of the New Media 101/Blogging 101 series…

A quick tip from this 53 minute presentation — Blogging and Content Creation at the San Fernando Valley WordPress Group.

Watch the entire presentation‘

Transcript:

One of the other things — people love behind the scenes information. If you are in a situation to provide behind the scenes information about your life, your work, your career, your artwork or the same for someone you’re working for — people will eat that up. If they can be backstage a rock concert, they will love it. That’s the type of stuff that you can deliver and most people throw that away. They don’t even consider stuff like that in their own life. For example, let’s go back to the artist metaphor. If an artist is creating a pot, sitting there in the lonely little studio — they’re all alone spinning their pots on their wheel — the fact is, if they recorded their process in doing that — they made some video clips of them doing that — people will eat that up. People will visit them and people will come to respect their work more because they see the work that goes into it. A lot of work we do in our lives is hidden. If we can open that up to people we can actually, again, show people what we do and how well we do it and why that pot costs $300 not $1 at the Dollar Store.Ok? There is that much work being put into it. And if you can show that to people, it’s a great thing to share on your blogs, on your YouTube Channel, on your Facebook, on your Twitter and so forth.

Previously on New Media 101/Blogging 101:

More information on Douglas E. Welch and Careers in New Media:

New Media 101: You are an expert! from “Blogging and Content Creation”

April 17, 2014 by Douglas E. Welch

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Part of the Blogging 101 series…

A quick tip from this 53 minute presentation — Blogging and Content Creation at the San Fernando Valley WordPress Group.

Watch the entire presentation

Transcript:

I often tell people that you are an expert if you have one more piece of information or one more experience than somebody else. If you have that, someone else wants to know that. If you have experience putting a plugin the WordPress Plugin Directory — and dealing with that — there are other people that want to know that. Ok? Because they are trying to do it, too, and they want someone with experience to lead them through the process. So you have automatically something that you can share that will find an audience because people will do those searches online — people will ask those questions elsewhere — and there will be someplace for them to go for that information.

Previously on New Media 101/Blogging 101:

More information on Douglas E. Welch and Careers in New Media:

New Media 101: A Reason for Podcasting from “New Media Question Time”

April 10, 2014 by Douglas E. Welch

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Part of the New Media 101 series…

A quick clip from this 30 minute presentation — New Media Question Time for UCLA Voiceover Class.

Watch the entire presentation

Transcript:

There is a benefit of podcasting that works for us all — and that is that it gives us control over our product. It allows us to speak directly to our audience and so I believe anyone can benefit from that. Anybody — regardless of their career, their job, their art, whatever they are trying to do — can use podcasting to talk directly to their audience.

We all have an audience. It doesn’t matter what we do. We can be a plumber. We still have an audience. We still have customers we are trying to reach, people we are trying to effect, policies we are trying to change.

Anyone can and should start podcasting to benefit their career.

Previously on New Media 101/Blogging 101:

More information on Douglas E. Welch and Careers in New Media:

Video: Blogging 101: Who you follow is more important…

April 3, 2014 by Douglas E. Welch

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Part of the Blogging 101 series…

A quick tip from this 53 minute presentation — Blogging and Content Creation at the San Fernando Valley WordPress Group.

Watch the entire presentation

Transcript:

It’s not about who follows you on social media. It’s all about who you follow. Your social media feeds should have value to you. It shouldn’t be about obligation. It shouldn’t be about automatically following back. It shouldn’t be following the popular people. It’s about does what that person is saying have value to you. Because that is where you get the value out of your social media use — in that way. Say, as an example you have a friend who is an expert on knitting. There know everything there is to know about knitting and that’s all they post about on Twitter and Facebook is knitting, knitting, knitting. It’s great content! I don’t care. Ok. I’m not a knitter. It doesn’t mean that person doesn’t have value. It just means their information doesn’t have value to me. Ok? Follow those people who have value to you. If you see a Twitter come through — if you see a Facebook post — come through and you are like “What the heck is that?” Click on that link and look at what they posted recently. Look at their last 10 posts — and if there is nothing of value in there — unfollow them. All they’re doing is polluting the value of your social media stream. You’re getting less out of your use of Facebook — less out of your use of Twitter — because they’re there. Because you can’t find the good stuff. And I apply that same rule to me. I look at my Twitter stream every so often. I look at my Facebook stream every so often. I look at my – whatever — Google+ stream — every so often. I look at it and say, “If I were coming in as a person who happened to see one of my posts and was thinking of following me — would I follow myself?

Previously on Blogging 101:

More information on Douglas E. Welch and Careers in New Media:

Video: Blogging 101: Don’t throw away your content

March 27, 2014 by Douglas E. Welch

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Part of the Blogging 101 series…

A quick tip from this 53 minute presentation — Blogging and Content Creation at the San Fernando Valley WordPress Group.

Watch the entire presentation

Previously on Blogging 101:

Music: “Rocket” by Kevin MacLeod (http://incompetech.com) under Creative Commons License.

Audio: Blogging and Content Creation with Douglas E. Welch – San Fernando Valley WordPress Group

March 22, 2014 by Douglas E. Welch

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Douglas E. Welch, writer of Careers in New Media and several other blogs, presents on Blogging and Content Creation to the San Fernando Valley WordPress Group (54 mins)

This talk contains the following topics:

Why you should be blogging for yourself, your career and your business?
Where do you find content for your blogs, podcasts and social media?
Capture the content that already exists in your life and work
Let people “behind the scenes”
Create “series” to make it easier to develop content
Read voraciously!
Share your content everywhere

Music: “Rocket” by Kevin MacLeod (http://incompetech.com) under Creative Commons License.

Follow New Media Tips on Twitter at http://twitter.com/newmediatips
Like New Media Interchange on Facebook at http://tinyurl.com/newmediacareer
Circle New Media Interchange on Google+ at http://tinyurl.com/gplusnmi

Video: Blogging and Content Creation with Douglas E. Welch – San Fernando Valley WordPress Group

March 20, 2014 by Douglas E. Welch

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Douglas E. Welch, writer of Careers in New Media and several other blogs, presents on Blogging and Content Creation to the San Fernando Valley WordPress Group (54 mins)

This talk contains the following topics:

Why you should be blogging for yourself, your career and your business?
Where do you find content for your blogs, podcasts and social media?
Capture the content that already exists in your life and work
Let people “behind the scenes”
Create “series” to make it easier to develop content
Read voraciously!
Share your content everywhere

Music: “Rocket” by Kevin MacLeod (http://incompetech.com) under Creative Commons License.

Follow New Media Tips on Twitter at http://twitter.com/newmediatips
Like New Media Interchange on Facebook at http://tinyurl.com/newmediacareer
Circle New Media Interchange on Google+ at http://tinyurl.com/gplusnmi

Event: Douglas speaking on Content Creation, Professional Blogging and the Eco-Sphere of WordPress – Tuesday, March 18, 2014, Tarzana, CA

March 3, 2014 by Douglas E. Welch

I’ll be speaking on Content Creation and Blogging at the next San Fernando Valley WordPress Meetup. Come and join me and Glen Bennett, who will be speaking on “The Ecosystem of WordPress” and how it can work for you.

Event: Content Creation, Professional Blogging and the Eco-Sphere of WordPress

Date: Tuesday, March 18, 2014 7:00 PM

Location: Tarzana Recreation Center, 5655 Vanalden Ave, . Tarzana, CA (map)

FREE

RSVP using Meetup.com

Description:

Creating content is an ongoing demand for any website, in particular a WordPress site. Yet doing so, keeping it fresh and keeping it consistent can be a tough challenge.

We have a professional blogger, Douglas Welch, with over 10 years of writing experience that will be sharing his work flow and many years of accumulated “how to” information. With plenty of opportunity to ask questions and interact we hope that this will provide just the knowledge and inspiration to make your WordPress site sing.

Then we will have a presentation from Glenn Bennett on the ecosystem of WordPress, bet you didn’t know that they had one! An ecosystem is a community of living and non-living things that work together. In the WordPress world there is a vast network of resources to be tapped and to link into. Find out more about what exists and how to use this ecosystem to really take of with your own WordPress site(s).

Bring your blogging questions! I always make a point of allowing plenty of time for Q&A every time I speak, so this is your chance to get your most burning blogging questions answered.

Video: New Media Question Time for UCLA Voiceover Class

February 25, 2014 by Douglas E. Welch

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Douglas answers questions from students in Janet Wilcox’s online Voiceover class at UCLA Extension. (http://uclaextension.edu). I talk about the why you should start podcasting, how to market yourself and some of the equipment involved.

Music: “Rocket” by Kevin MacLeod (http://incompetech.com) under Creative Commons License.

Follow New Media Tips on Twitter at http://twitter.com/newmediatips
Like New Media Interchange on Facebook at http://tinyurl.com/newmediacareer
Circle New Media Interchange on Google+ at http://tinyurl.com/gplusnmi

Audio: Douglas appears on the Bigg Success Podcast: Creating Video Content: Overcoming Objections

February 5, 2014 by Douglas E. Welch

I sat down with George and Mary-Lynn over at Bigg Success recently and we talked about Overcoming business owners objections to creating video content.

Video content has become an important tool for reaching a wider audience, yet most professionals and small business people don’t use this form of media. Today, we’ll take on some of the biggest objections for not doing it with new media guru, Douglas Welch.

A complete transcript is available on the Bigg Success web site and you can listen to the podcast using the audio player below.

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Listen to Bigg Success: Creating Video Content: Overcoming Objections

There is a lot of great content over on Bigg Success, so be sure to check out their site.

4 Years Ago: Video: State of the Music Industry Panel Discussion – Feb 9, 2009

February 7, 2013 by Douglas E. Welch

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I am re-sharing this today, as it still has a lot to say about the current state of the music industry even 4 years later . I will be revisiting other past posts on their anniversary dates whenever their content is evergreen, like this one. — Douglas

On February 7, 2009, TK Promotions in association with the Coalition of SoCal Music Organizations (COSMO) and New Pants Publishing, Inc., presented the 2nd in a Series of Pitch-A-Song™ Industry Panels at the Guitar Merchant.

iPod Ready Video

A “State of the Industry” panel proceeded the “Pitch-A-Song™”, moderated by Steve Scott, Pres. of COSMO (Coalition of Socal Music Organizations) with industry guests including writer/podcaster/new media consultant Douglas E. Welch, producer Mandi Martin and film/tv professional WinJow speaking on hot topics covering the music industry.

Watch the #KitchenParty! A food show recorded using latest New Media tool — Google Hangouts on Air

September 20, 2012 by Douglas E. Welch

The recording of our Thursday, September 20, 2012 episode of KitchenParty is now online.

I am part of the crew for this new foodie show sponsored by Bakespace.com. We are using Google Hangouts to hold a conversation based around some food topic each Thursday night at 5pm PDT/8pm EDT.

Google Hangouts are one of the newest New Media kids on the block and lots of people are taking advantage of them for both personal and more professional shows. Hangouts integrate directly with YouTube. This means that once your Hangout On Air completes, it is automatically uploaded to your YouTube Channel without any further action from you. For large files, like this one hour show, this cuts out a lot of the traditional editing and rendering required for a traditionally recorded show.

Hangouts give you a simple to use place to record conversations with up to 10 people at once, which is nearly perfect if you are doing a show like KitchenParty. One more tool for your New Media toolbox.

Please give us a “Like” on YouTube and tune in next Thursday at 5pm PDT/8pm EDT for our next show!

Tonight’s Topic: Kids back in school? Looking for good things to feed them? Fed up with junk food?

Join us as we discuss healthier food options for our kids this school year. Joining us will be J.M. Hirsch, the food editor of the Associated Press and Katie Workman, Co-Founder of Cookstr.com and author of Mom 101.

In addition, we’ll also publish our healthy lunch options cookbook. To add your recipe to our cookbook, submit it here: http://bit.ly/QdXNNr

My links from tonight’s show:

Video Archives: My Podcast Process from PodCampAZ

May 14, 2012 by Douglas E. Welch

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Douglas presents his podcast process from the beginning of recording to the final release and download of the podcast file. If you have been wondering how to share your podcasts with the world, this presentation gives a thorough overview of the entire process.

If you can’t see this video above, please watch “My Podcast Process” on my YouTube Channel

Subscribe to Douglas’ YouTube Channel | Watch the Careers in New Media YouTube Playlist

Subscribe to the Careers in New Media podcast using iTunes

Video Archives: Making The Case For New Media In ELearning

May 7, 2012 by Douglas E. Welch

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This presentation was recorded as part of the ELearning Guild’s Online Forums in 2010. I still find it to be a great overview of why new media is important and how it can be used in a variety of environments — not just elearning.

If video does not show above, please watch “Making The Case For New Media In ELearning” on YouTube

Audio: New Media Presentation to UCLA Extension Voice over Class

January 28, 2012 by Douglas E. Welch

On Thursday, January 26, 2012, I spoke to Janet Wilcox’s UCLA Extension class, Pursuing a Career in Voice Overs.

I talked about New Media and the need for students to develop their voice over careers in non-traditional ways, as the industry changes.

71 Minutes

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Listen to Douglas’s New Media Presentation to UCLA Extension Voice over Class

Sections of the talk:

Being responsible for your own Production, Promotion and Proactivity in your own career
Blogs and Blogging
Web sites
The 4 Pillars of New Media
- Podcasting
- Video Sharing sites
- Live Streaming
- Social Media – Facebok, Twitter, Google+, etc.
How the entertainment industry is chaining
Why you should be developing and producing your own shows

I also gave a short Garageband to show how easy it is to create your own audio programs. Due to the visual nature of the talk, it is not included in this audio program.

Douglas moderating panel at Techmunch food blogger conference

September 25, 2011 by Douglas E. Welch

I had a great time moderating the panel “Tips on Creating and Distributing Mouthwatering Multimedia Content” and spending the entire day at Techmunch food blogger conference on Friday. We were talking about the technical aspects of creating multimedia content for food blogs. There were lots of great questions and some great answers from the panel.

Video of this panel will be coming soon, so watch this space!

Douglas is moderating a panel at TECHmunch Food Blogger Conference

August 24, 2011 by Douglas E. Welch

I have just been asked to moderate at panel discussion at the TECHmunch Food Blogger Conference being held in Santa Monica, California on Friday, September 23, 2011.

TECHmunch is a series of conferences in cities across the U.S. designed to help food bloggers gain the hands-on digital media, marketing and business skills they need to make their blogs more personally and financially rewarding. Each conference features leading experts in a range of disciplines — from digital publishing and search engine optimization to public relations and online advertising. TECHmunch was created by BakeSpace.com Founder Babette Pepaj, who serves as its producer and host.

I will be moderating the session titled, “Tips on Creating and Distributing Mouthwatering Multimedia Content” with panel members Sara O’Donnell (@averagebetty), Producer and Host of AverageBetty.comDiane Cu (@whiteonrice), Photographer and Publisher of White on Rice Couple.comSandi McKenna (@McMedia), Host of Midlife Roadtrip.comJohn Trefry Video Producer, Docstoc.com (formerly Video Producer Mahalo.com creating videos for Recipe.com).

If you are a food blogger, or just thinking of becoming one, TECHmunch could be a great way to jumpstart your knowledge and connections. Join me on September 23, 2011!

TECHMunch Web Site

Careers in New Media

Helping to Build New Careers in New Media

Category Archives: Speaking

New Media 101: Basic New Media Gear from “New Media Question Time”

New Media 101: Small business should teach their customers

New Media 101: Have something interesting to say from “New Media Question Time”

New Media 101: Provide Behind the Scenes Information from “Blogging and Content Creation”

New Media 101: You are an expert! from “Blogging and Content Creation”

Video: Blogging 101: Don’t throw away your content

Audio: Blogging and Content Creation with Douglas E. Welch – San Fernando Valley WordPress Group

Video: New Media Question Time for UCLA Voiceover Class

Audio: Douglas appears on the Bigg Success Podcast: Creating Video Content: Overcoming Objections

4 Years Ago: Video: State of the Music Industry Panel Discussion – Feb 9, 2009

Watch the #KitchenParty! A food show recorded using latest New Media tool — Google Hangouts on Air

Video Archives: My Podcast Process from PodCampAZ

Video Archives: Making The Case For New Media In ELearning

Douglas moderating panel at Techmunch food blogger conference