It is important for podcasters to start out on the right foot when setting up the RSS feeds for their podcasts. The RSS feed is their main connection with their subscribers and losing control of that feed can be disastrous to communicating with and maintaining their audience.

Don’t see the video above? Watch “Podcasting – Stay in control of your RSS feed” on YouTube

Subscribe to Douglas’ YouTube Channel | Watch the Careers in New Media YouTube Playlist

Subscribe to the Careers in New Media podcast using iTunes

 <iframe src=”http://www.youtube.com/subscribe_widget?p=dewelch” style=”overflow: hidden; height: 105px; width: 300px; border: 0;” scrolling=”no” frameborder=”0″></iframe>

Video: Podcasting – Stay in control of your RSS feed from PodCampAZ is a post from Careers in New Media and Podcasting

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Where could you take a cool time-lapse? I think they give a great feeling for the location as you can see a large amount of time and activity compressed into just a few minutes.

If you take time-lapse videos, do please share it with me and I will share the best ones here.

Video: London Timelapse is a post from Careers in New Media and Podcasting

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If you can’t see this video above, please watch “My Podcast Process” on my YouTube Channel

Subscribe to Douglas’ YouTube Channel | Watch the Careers in New Media YouTube Playlist

Subscribe to the Careers in New Media podcast using iTunes

Video Archives: My Podcast Process from PodCampAZ is a post from Careers in New Media and Podcasting

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MCAI LA/OC MediaProCamp 2012!

Saturday, June 9, 2012 8:15 AM

The Digital Media Center 1300 S. Bristol Street, Santa Ana, CA (map)

REGISTER NOW

MCA-i’s signature event, MediaProCamp, sponsored by Panasonic for the second consecutive year is again FREE to media pros who pre-register on line!

MediaProCamp is really an all-day (9:00 to 3:00 pm) series of roundtable discussions among working media professionals.

The idea is that no one is an expert on everything and yet we all have valuable expertise and experience to share.

The result is a dynamic, unpredictable fun experience of problem-solving, sharing and networking among expert professionals!

As you will see by our video it is a very special day that literally every working pro gets value from! http://www.mcai-oc.org/

Here are some of the Special Features you can expect at our 2012 MediaProCamp on June 9th:

________________________________________

Doorprizes: We’re gathering number of professional services and products to raffle off. Again this year Adobe has offered us their new CS6 post production software package to give away to one lucky attendee!

And Colin Smith Smith, a noted Adobe trainer, best-selling author and award-winning new-media designer, will be holding a training session on CS6. Colin is also founder of the world’s most popular Photoshop resource site, www.PhotoshopCAFE.com which boasts over three million visitors.

Panasonic is in the process of arranging for a filmmaker-cinematographer to speak to us about what we can expect from the many changes in digital videography that have recently affected movie making and other media.

MCA-i’s Walter Davis, a producer-director-writer, and generous mentor will be giving a presentation as well. He is also an internet media entrepreneur with several Internet TV and Radio channels currently running. At past MediaProCamps, Mr. Davis enthralled attendees with valuable tips on Utilizing Internet TV for Profit; Mobile Apps; and Making Money On The Web. So you can be sure that his offering at the 2012 MediaProCamp will be interesting and valuable to your media business.

You can expect to meet any number of well-known media pros at the event but it’s not about lectures it’s about collaborating! Bring YOUR ideas. You may be voted on to make a presentation!

EVENT: MCA-I’s MediaProCamp presented by the LA/OC Chapter, sponsored nationally by Panasonic

Monthly meeting of the LA/OC Chapter of MCA-I. Pre-register HERE

DATE: Saturday June 9, 2012

TIME: Doors open at 8:15 AM for Registration and networking over free coffee etc.. Roundtable Seminars begin at 9:00 AM FREE LUNCH included thanks to Panasonic!

Event Ends no later than 3:00 PM

As always, bring a friend and plenty of business cards. Come early and network with other media professionals over light food.

EVEN THOUGH THIS EVENT IS FREE, SPACE IS LIMITED

YOU MUST REGISTER ONLINE SO WE CAN GET AN ACCURATE COUNT FOR FOOD!

COST: FREE–only if you pre-register online at OC New Media Meetup Group http://www.newmedia.meetup.com/82/

Event: MCAI LA/OC MediaProCamp 2012, Santa Ana, California – FREE is a post from Careers in New Media and Podcasting

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If video does not show above, please watch “Making The Case For New Media In ELearning” on YouTube

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I was having a difficult time releasing my latest gardening podcast last night. The PowerPress plugin I use from Blubrry.com was silly refusing to accept a podcast enclosure link. I could past in the URL of the media file, click verify to assure the file existed and press Update on the WordPress post, but once that complete the enclosure information would be gone. It was very frustrating.

I could see that the PowerPress plugin was working on my other blogs and even on past posts to the garden blog, so it looked like something that had changed recently. I try to keep all my WordPress plugins up-to-date to prevent malicious attacks on my blog, but it looks like this time an update had broken something else. In this case, an older plugin, unrelated to PowerPress itself, was the culprit.

After quite a long time trying various searches for an explanation, I finally came across this post — “PowerPress Media URLS keep vanishing” on the Blubrry.com Forums.  It seems that the plugin PushPress was no longer compatible with newer versions of WordPress and it was interfering with the PowerPress plugin in some way. Sure enough, deactivating the PushPress plugin cleared up the problem and allowed me to, once again, post my podcasts.

I am posting this in hopes that if and when someone else runs into this problem, my post will be easier for them to find during their search for a solution.

Link: PowerPress plugin from Blubrry.com

Troubleshooting: Powerpress Plugin vs. PushPress Plugin – Disappearing podcast links is a post from Careers in New Media and Podcasting

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An interesting acquisition, but I wonder what Discovery is getting out of the deal. Are they looking to do more web-based entertainment or are they basically hiring a bunch of web video talent to create new properties for Discovery or bolster their existing properties. Only time will tell. I wish them the best and hope that they can find a fit within Discovery.

Discovery Gets a Web Video Arm, Courtesy of Revision3

“…Here’s a proof point: Discovery Communications, parent of the Discovery Channel, has purchased Revision3, a Web video start-up that makes and distributes its own shows, like “Tekzilla” and “Epic Meal Time.”…”

Read the entire article at AllThingsD.com

News: Discovery Communications buys web video studio Revision 3 is a post from Careers in New Media and Podcasting

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Nimble is looking for a Social Media Manager to aid in building relationships with various groups of stakeholders: customers, partners, bloggers, press and other members of the ecosystem. Reporting to the director of social media, the Social Media Manager will communicate and champion the vision externally, while helping develop and establish best practices, metrics and KPIs internally.

Responsibilities

• Become one of the voices of Nimble, demonstrating thought leadership in Social Media initiatives.
• Monitor social media for mentions of Nimble, key executives and initiatives, as well as competitors and industry trends and events.
• Engage daily via various social media platforms like Twitter, Facebook and blogs.
• Build relationships with thought leaders, lead customers, bloggers.
• Provide customer service via social channels, working with internal feedback forums and Nimble product and engineering teams.
• Collect and communicate insights that can help identify top issues, unmet needs, and other inputs that can be useful to the company from a product development, customer service, and marketing standpoint.
• Work with the director of the social media and the rest of the social media team to provide regular updates to internal stakeholders and partners on insights gathered through regular monitoring and measurement.
• Create and aid in creation of content, such as blogposts, videos, tweets, webinars, briefing decks.
• Help foster a culture of innovation and advocacy in among employees and partners.

Read the full job description and apply at Nimble.com

Jobs: Nimble is looking for a Social Media Manager is a post from Careers in New Media and Podcasting

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Since the term marketing is so loaded, I think we need to usurp or create a new moniker for our active efforts to sell our books, music, movies, shows, arts and crafts. After some quick thought, the term Introduction seems a useful replacement. Instead of screaming our marketing at someone, via television, newspaper, magazine and radio, we should instead seek to introduce people to our work. We should then support them — in any way possible — in introducing our work to others. These introductions aren’t tied to money, prestige or other perks, but rather introductions are given on the basis of value. Each person is told, “if you like this, introduce it to your friends, family and peers.”

Author Seth Godin often talks about the need for a Purple Cow — something so unique, so fun so great — that people simply cannot NOT talk about. (Link to the book) When that happens, old school marketing goes out the window and new school Introductions begins. Still, you only have to watch TV, listen to the radio or read a newspaper to see that old school marketing still seems to be the only thing that people understand.

We must share our work!

As content creators, we MUST market — er, Introduce, — ourselves to the world. Books and scripts don’t sell themselves in a drawer. Music doesn’t sell itself in your computer recording studio. Photos can’t be hidden in the dark. In order to sell our products, they must be seen by the world — seen and appreciated. To start this process, we must introduce them to the world through people that appreciate them and activities that share them to like-minded people. This isn’t the scattershot screaming of today’s “Marketing.” It is a careful cultivation of people who can grow with you and your product over the years.

In seems only smart to change our tactics. If you talk to people about marketing most seem cynical, distraught and angry. Some even wish they didn’t do the marketing work they currently do. How sad! Is this where marketing has led us? You can understand their cynicism, though. The methods that were so carefully honed over the last 2-3 centuries are failing us. Changes in the our world, economy and technology have systematically stripped away the usefulness of old marketing, but as of yet, very little new thought has arisen to take its place. It is almost like we are shipwreck survivors who would rather go down with the debris from the ship than try to swim to the nearby shore. We are too afraid to try something new, even though the old is sinking beneath us. Instead we wallow in our cynicism and anger.

Introductions

Enter Introductions. Introductions are not about shouting at strangers, it is about conversing with friends. It is not about seeking the mass market, but rather the close knit niche markets that the Internet has made possible. It isn’t about sell, sell, sell as much as it is about share, share, share, talk, talk, talk and then, hopefully, sell, sell, sell. You aren’t trying to convince people to buy, you are rather introducing them to a product and then helping them come to their own thoughts of the benefits and desire to buy your product. Yes, it is still selling, but in a much different way.
The old method of marketing is like some carnival barker shouting about all the great wonders you will see inside the tent. Introductions are more like a casual discussion over a latte at your local coffee bar. Marketing is about short term, one chance, buy it now or get out of my face. Introductions are more “Check it out. See what you think. Tell your friends if you think it is fun, cool, useful.”

Are Introductions the answer to are current marketing woes? Who knows? That is one of the problems today. No one knows what is coming next and so they cling to the past. It frightens them to the point of inaction. That can’t see what the future holds and are scared to death of going there. Unfortunately, the future doesn’t care what we feel or how afraid we are. The future arrives regardless. It is time to start thinking new thoughts about marketing. My concept of Introductions is simply one possible way. Maybe you have something better, just waiting to be discovered.

The marketing ship is sinking! Isn’t it about time you let go of the ship and started swimming to shore. I know I am paddling as fast as I can to get there.

What are your thoughts about the future of marketing? Does it even have a future under a different name? Share your thoughts in the comments. I would love to hear what you think!

“Marketing is Dead!” Long Live “Introductions” is a post from Careers in New Media and Podcasting

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Readers from around the world (Los Angeles, Limerick, Paris and Nei-Heu, China) on my web site.

While I sit her writing this, people from all over the world are looking at the content on my web site. This might be a blog post, a photo, listening to a podcast — whatever. How cool is that?

One fact I try to bring home to others is that they too could be doing the same. There is nothing stopping them — perhaps their own fear — from addressing a worldwide audience with whatever message they might want to deliver. Imagine stepping up to a microphone that broadcasts around the world simultaneously. All you  have to do is step up to it with something to say. Scary? It can be, but the benefits to you, your business, your cause and the world should far outweigh any fear.

Your job is to put your message out there and let your audience find you. With today’s powerful search engines, no matter how esoteric your message, or how small you might think you are, an audience — YOUR AUDIENCE — will find you. All you have to do is make your message available in some way.

What’s holding you back? What frightens you most? What information do you think you need? Ask your questions in the comments and I will be glad to offer any help I can.

This is my personal invitation for you to try it. By the power vest in me I give you full license to explore New Media, in all its forms, and what it can do for you. Like the Wizard of Oz, I am merely showing you what already have in your heart and head. Your courage is already there in your hands. It is time to wield your New Media tools to make a better life, a better business and maybe even a better world. Go!

Let your audience find you, wherever they might be in the world is a post from Careers in New Media and Podcasting

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I understand that in the past, New Media projects have been cash poor. These shows and channels were typically bootstrapped on nothing more than the time and pocket change of those involved. Pay was little, if any, simply because there wasn’t any money to give. That’s not true anymore.

Today, money is beginning to flow into New Media projects, through advertising and programs like YouTube’s Content Initiative, Amazon and Netflix production programs, DVD sales, merchandising, online rentals and more. As this money comes in, producers need to make sure that some of it makes it down to every level of their production organization. Asking someone to work for free when the producers are working for free is one thing.

Asking others to work for free when there is revenue coming in — revenue they helped to generate — is entirely another.

Producers, if  someone is good enough at their job that you want them working on your project — PAY THEM! To do otherwise is offensive and disrespectful. Respect those who are helping you develop your project — with your actions, your words and  your dollars.

I’m not saying you need to put all your revenue into payroll, but some payment commensurate with the work and with your current revenue is the right thing to do. As your revenue increases, so should your worker’s pay. You benefit from this arrangement, too. Paying your workers helps to insure that they work for you and don’t have to (or want to) go work for someone else.

So, to put the finest point on it possible….

New Media producers should pay all levels of their staff — SOMETHING — ANYTHING!

It is productive. It is important. It is right!

For me, in my business dealings — everyone has to win…or everyone will eventually lose. You would be wise to remember that.

New Media Producers need to pay their workers SOMETHING! is a post from Careers in New Media and Podcasting

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There is not a lot of info, but some of the shows listed and showing quick video snippets are Felicia Day’s The Guild, which already has a large following, Wil Wheaton’s Tabletop, which looks to be a show with celebrities playing various board games. (Which looked more interesting than it might sound), Dark Horse, which provide animated versions of indie comics, Written by a Kid, which looks like writers listening to kids tell a story and then they animate the story, and Sword & Laser, a science fiction and fantasy book review show.

It is hard to tell the exact focus of these shows from the short video, but I am subscribing to the YouTube Channel. It looks to be a very interesting lineup. The channel premieres April 2, 2012.

Geek and Sundry with Felicia Day, Wil Wheaton and More!

“The producers of “The Guild” bring you a diverse line-up featuring the very best of indie geek culture! — Coming April 2, 2012!”

Geek and Sundry with Felicia Day, Wil Wheaton and More! – New YouTube Channel is a post from Careers in New Media and Podcasting

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Follow @newmediatips

• Just released: Social Media Self Preservation Audio Book – Buy directly via download at http://store.payloadz.com/go/?id=993358
• [Tip] Telling a story using New Media can change the world. What story do you want to tell? No go do it!
• Product: TASCAM iXZ Mic / Instrument input for iPhone, iPad or iPod Touch -  http://dlvr.it/19Glgq
• [Tip] All the gadgets in the world can’t hold a candle to good content. Start with great content, then consider adding bells and whistles.
• [Tip] Looking for podcast/voiceover microphone? Look into the Samson C01U USB mic – http://amzn.to/wWfFy7
• [Tip] Video Lighting Technique: Turn a Hard Light into A Soft Light from Izzy Videos http://dlvr.it/1B9SDG
• [Tip] Interested in Podcasting/New Media. Check out Podcasters Community Group on Facebook – http://on.fb.me/uVgnOG
• [Tip] Don’t like what you see on TV these days? Create what you would like to see. There are others who will like it, too — your audience!
• [Tip] Interested in producing your own podcast novels? Check out Podiobooks at http://podiobooks.com. Put your writing to work for you!
• [?] What types of shows interest you most? Could they be produced by independent productions and not network television?

New Media Tips from February 2012 is a post from Careers in New Media and Podcasting

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Enjoy the trip!

See the GoPro Sport camera on Amazon.com

Video: TimeLapse: Houston to Los Angeles via Amtrak’s Sunset Limited is a post from Careers in New Media and Podcasting

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Audio: Reaching Across the Distance – Love Letters for Valentine’s Day 2012 is a post from Careers in New Media and Podcasting

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Take a moment to visit his site, Izzy Video. There is a huge amount of information there to help you improve the quality of your videos.

Learn how to turn a hard light into a soft light. Also, learn how to tell the difference between a hard light and a soft light. Check out the full article to read all the details about how to do that.

Tip: Video Lighting Technique: Turn a Hard Light into A Soft Light from Izzy Videos is a post from Careers in New Media and Podcasting

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It is portable and isn’t effected greatly by additional ambient light sources.

One of those things that sort of has to be seen to be believed.

Reflecmedia RM 1125MG DeskShoot Lite Standard Bundle Kit Includes Chroma Key Solution with Medium Green LiteRing

Thanks to Langley for letting me know about this cool product!

Pricey, but sweet, chroma key solution for video is a post from Careers in New Media and Podcasting

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YouTube Education

Get more into learning

YouTube EDU brings learners and educators together in a global video classroom. On YouTube EDU, you have access to a broad set of educational videos that range from academic lectures to inspirational speeches and everything in between.

Come here for quick lessons from top teachers around the world, course lectures from top-tier universities, or inspiring videos to spark your imagination.

YouTube Education collect and organizes a wide variety of educational material for easy searching and watching. These include short lectures and demonstrations from teachers from all over the world and full college level seminars for this that really want to dive in.

Lifetime learning is a great use of New Media. It brings directly into your home, office and school information and education that was tied up in academic silos accessible only by a few. While you can’t get your degree online via YouTube Education, you can certainly improve your knowledge in whatever topic interest you most.

Link: YouTube Education

YouTube Education uses New Media to spur lifetime learning is a post from Careers in New Media and Podcasting

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TASCAM iXZ Mic / Instrument input for iPhone, iPad or iPod Touch

Want to turn your iPad or iPhone into a portable recording studio, the Tascam iXZ can do just that. This interface allows you to plug in standard XLR connector microphones, guitars or any other audio source and then record them using iPhone and iPad software of your choice. For those more advanced, it also provides Phantom power so you can use high-quality condenser miss, too.

Mat Langley of the Robot Underpants podcast (Content Advisory)  let me know about this device today after he picked one up for his iPad. Mat does a variety of shows and also uses his iPad to join Google+ hangouts and wanted/needed a way to get better audio into his iPad. I have asked for Mat to give us a review of this device sometime in the near future.

Product: TASCAM iXZ Mic / Instrument input for iPhone, iPad or iPod Touch is a post from Careers in New Media and Podcasting

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On Thursday, January 26, 2012, I spoke to Janet Wilcox’s UCLA Extension class, Pursuing a Career in Voice Overs.

I talked about New Media and the need for students to develop their voice over careers in non-traditional ways, as the industry changes.

71 Minutes

Listen to Douglas’s New Media Presentation to UCLA Extension Voice over Class

Sections of the talk:

• Being responsible for your own Production, Promotion and Proactivity in your own career
• Blogs and Blogging
• Web sites
• The 4 Pillars of New Media
  • Podcasting
  • Video Sharing sites
  • Live Streaming
  • Social Media – Facebok, Twitter, Google+, etc.
• How the entertainment industry is chaining
• Why you should be developing and producing your own shows

I also gave a short Garageband to show how easy it is to create your own audio programs. Due to the visual nature of the talk, it is not included in this audio program.

Audio: New Media Presentation to UCLA Extension Voice over Class is a post from Careers in New Media and Podcasting

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