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Home > Audio, Class, Education, Podcast, Show, Speaking > Make Use of the “New Media Multiplier” from Two Challenges in Building Your Career [Audio] (1:03)

Make Use of the “New Media Multiplier” from Two Challenges in Building Your Career [Audio] (1:03)

May 17th, 2016

A Clip from Two Challenges in Building the Career You Deserve with Douglas E. Welch. 

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Douglas E. Welch (http://douglasewelch.com) presents to the class Career Development – Theories and Techniques at Pepperdine Graduate School of Education & Psychology taught by fellow CareerCamp Co-Chair, Danielle Gruen

The two biggest challenges are deciding what you want to do as a career and then building the career you deserve once you decide.

I discuss the Career Compass method of discovering your career wants, needs and desires and then using various social media tools to show people “What you do and how well you do it”

Transcript:

Don’t be afraid to re-purpose — reuse– those things that you already create. I call it the “New Media Multiplier.” Pinball games have the little bonus as you play trough the game, you know, 2 times, 3 times, 4 times. That’s what New Media does for you. I write something once I get one 1 — ok, that’s my one time. All of a sudden I podcast it. Well, there now I get 2 to 3 times bonus on that. I’ve expanded my audience that far. Utilize it as a video or doa panel discussion at South by Southwest about it or whatever. All of a sudden, you’ve pushed that multiplier — you’ve taken one piece of content — one idea and exploded it across your whole career and life to the point where it’s really doing some good for you. It’s not — I always joke with my wife — “Scripts don’t sell themselves in a drawer. Books don’t sell themselves in a drawer. They have to be seen. Paintings have to be hung on the wall and shown. Movies have to be made and shown in a theater.” Whatever. Nothing gets sold — music has to be played — if no one hears it, no one is going to buy it. Nothing’s going to become of that. So, don’t let it hide in a drawer. Really make the most of it that you can.  

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